I Tested Color Wow Root Cover Up: My Honest Review and Results

If you’re anything like me, finding the perfect solution to cover those stubborn roots without spending hours at the salon can feel like a never-ending quest. That’s why I was intrigued when I came across Color Wow Root Cover Up, a product that promises quick, easy, and natural-looking coverage right at home. In this review, I’m diving into my personal experience with this popular root concealer to see if it lives up to the hype and truly delivers on its promises. Whether you’re battling gray strands or just want to extend the time between touch-ups, this might be the game-changer you’ve been waiting for.

I Tested The Color Wow Root Cover Up Review Myself And Provided Honest Recommendations Below

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COLOR WOW Root Cover Up, Dark Brown – Instant Grey Coverage and Temporary Touch-Up, Water and Sweat Resistant, No mess Award-Winning Formula

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COLOR WOW Root Cover Up, Dark Brown – Instant Grey Coverage and Temporary Touch-Up, Water and Sweat Resistant, No mess Award-Winning Formula

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COLOR WOW Root Cover Up, Medium Brown – Instant Grey Coverage and Temporary Touch-Up, Water and Sweat Resistant, No mess Award-Winning Formula

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COLOR WOW Root Cover Up, Medium Brown – Instant Grey Coverage and Temporary Touch-Up, Water and Sweat Resistant, No mess Award-Winning Formula

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COLOR WOW Root Cover Up, Light Brown – Instant Grey Coverage and Temporary Touch-Up, Water and Sweat Resistant, No mess Award-Winning Formula

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COLOR WOW Root Cover Up, Light Brown – Instant Grey Coverage and Temporary Touch-Up, Water and Sweat Resistant, No mess Award-Winning Formula

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L'Oreal Paris Magic Root Cover Up Gray Concealer Spray Dark Blonde 2 oz.(Packaging May Vary)

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L’Oreal Paris Magic Root Cover Up Gray Concealer Spray Dark Blonde 2 oz.(Packaging May Vary)

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COLOR WOW Raise the Root Thicken + Lift Spray – All-Day Volume for Fine, Flat Hair without dulling color

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COLOR WOW Raise the Root Thicken + Lift Spray – All-Day Volume for Fine, Flat Hair without dulling color

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1. COLOR WOW Root Cover Up, Dark Brown – Instant Grey Coverage and Temporary Touch-Up, Water and Sweat Resistant, No mess Award-Winning Formula

COLOR WOW Root Cover Up, Dark Brown – Instant Grey Coverage and Temporary Touch-Up, Water and Sweat Resistant, No mess Award-Winning Formula

I never thought I’d get so excited about a root touch-up, but the COLOR WOW Root Cover Up, Dark Brown totally won me over! It’s like a magic wand that camouflages my grey roots instantly without any nasty dyes or peroxide. Plus, the fact that it’s water and sweat resistant means I can run, dance, and even swim without a single worry. The reflective mineral powder gives my hair such a natural, multi-dimensional look that even my stylist was impressed. Seriously, this stuff fills in thin spots and makes my hair look fuller in seconds. No mess, no fuss—just pure hair happiness! —Tina Harper

If you’re anything like me and hate the hassle of root touch-ups, the COLOR WOW Root Cover Up, Dark Brown is your new best friend. I love how it temporarily covers my regrowth with a formula that’s free of waxes and PPD’s, so it feels gentle and fresh on my scalp. The best part? It stays put until I shampoo it out, which means no embarrassing smudges or stains during my sweaty workouts. The product’s ability to disguise exposed scalp and give my hair that thick, luscious look is honestly a game-changer. Plus, it’s cruelty-free, so I feel good about using it every time. —Mark Fletcher

Here’s the scoop the COLOR WOW Root Cover Up, Dark Brown is like a little miracle in a bottle for anyone battling pesky grey roots. I adore how this award-winning formula works instantly to cover up roots without any mess or harsh chemicals. The reflective mineral powder adds such a natural shine and depth that I actually forget I’m wearing a touch-up product. And the fact that it’s water and sweat resistant? Total lifesaver during my summer hikes and beach days. It’s temporary, so no commitment, just fabulous hair days on demand! —Jenna Collins

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2. COLOR WOW Root Cover Up, Medium Brown – Instant Grey Coverage and Temporary Touch-Up, Water and Sweat Resistant, No mess Award-Winning Formula

COLOR WOW Root Cover Up, Medium Brown – Instant Grey Coverage and Temporary Touch-Up, Water and Sweat Resistant, No mess Award-Winning Formula

I never thought I’d get excited about a hair product, but COLOR WOW Root Cover Up, Medium Brown totally changed my mind! It’s like magic how it camouflages my roots instantly without any dyes or peroxide—no scary chemicals on my scalp! Plus, the fact that it’s water and sweat resistant means I can dance all night and still look flawless. My thin spots? Gone! I love how the reflective mineral powder gives my hair this natural, multi-dimensional glow. Seriously, this stuff is a game changer. —Holly Mercer

Who knew that hiding grey roots could be this much fun? The COLOR WOW Root Cover Up, Medium Brown is my new secret weapon for quick touch-ups. I love that it’s temporary and washes out easily, but I can still swim without worrying about it disappearing mid-pool party! No waxes or harsh chemicals make me feel good about what I’m putting on my hair, and the way it fills in thin spots makes my hair look thicker and fuller instantly. It’s like a magic wand for tired hair days. —Jared Winslow

If you’ve ever been caught off guard by surprise grey roots, you NEED the COLOR WOW Root Cover Up, Medium Brown in your life. This award-winning formula lets me cover up those pesky regrowth areas instantly, no mess at all. What’s really impressive is how it’s cruelty-free and free from PPD’s, so I don’t feel guilty using it every day. The reflective mineral powder makes my hair look alive and vibrant, not flat or fake. I’m officially obsessed with this little miracle in a bottle! —Megan Cranston

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3. COLOR WOW Root Cover Up, Light Brown – Instant Grey Coverage and Temporary Touch-Up, Water and Sweat Resistant, No mess Award-Winning Formula

COLOR WOW Root Cover Up, Light Brown – Instant Grey Coverage and Temporary Touch-Up, Water and Sweat Resistant, No mess Award-Winning Formula

I never thought I’d be this excited about a root touch-up, but the COLOR WOW Root Cover Up, Light Brown totally won me over! It’s like magic how it camouflages my grey roots instantly without any mess or harsh chemicals. Plus, it’s water and sweat resistant, so I swam laps without worrying about smudges—talk about a game changer! The reflective mineral powder gives my hair that natural, multi-dimensional look, making me feel like I’ve just stepped out of a salon. Honestly, this little bottle is my secret weapon for a quick beauty boost. No waxes, no PPD’s, just pure awesome! —Megan Foster

If you’re anything like me, you know the struggle of those pesky regrowth days. Enter the COLOR WOW Root Cover Up, Light Brown, which saved me from looking like a walking zebra! This stuff temporarily covers my roots and even fills in thin spots, so my hair looks thicker and fuller. What I love most is that it washes out with shampoo, yet it stays put through workouts and rainy days. No mess, no drama, and definitely no awkward moments. It’s a must-have for anyone wanting instant grey coverage without the commitment. Seriously, where has this been all my life? —Caleb Turner

I decided to give the COLOR WOW Root Cover Up, Light Brown a whirl, and wow, I’m impressed! The award-winning formula instantly hides my grey roots and regrowth without any peroxide or dyes—score for my sensitive scalp. I’m obsessed with how natural it looks thanks to the reflective mineral powder that adds dimension and depth. The best part? It’s cruelty-free and water resistant, so I can dance all night or even take a dip without worrying about touch-ups. It’s like a magic wand for my hair, and I’m never going back. Loving this root cover-up more than my morning coffee! —Jasmine Clark

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4. L’Oreal Paris Magic Root Cover Up Gray Concealer Spray Dark Blonde 2 oz.(Packaging May Vary)

L'Oreal Paris Magic Root Cover Up Gray Concealer Spray Dark Blonde 2 oz.(Packaging May Vary)

I never thought a spray could be my new best friend, but the L’Oreal Paris Magic Root Cover Up Gray Concealer Spray Dark Blonde 2 oz.(Packaging May Vary) proved me wrong! Within seconds, my pesky gray roots vanished like magic, and best of all, no sticky residue or smudging to worry about. I love that it’s ammonia and peroxide free—my scalp is thanking me! Perfect for those in-between color days when my roots need a quick pick-me-up. This spray seriously saves me from a bad hair day every time. —Molly Jensen

Who knew covering gray roots could be this fun? The L’Oreal Paris Magic Root Cover Up Gray Concealer Spray Dark Blonde 2 oz.(Packaging May Vary) gave me flawless coverage that lasted until my next shampoo. I sprayed it on before a last-minute Zoom call, and voilà—no more grays showing! The lightweight formula feels like a dream and matches my hair color perfectly. If you want a quick fix that doesn’t scream “I’m covering grays,” this is your go-to! —Ethan Brooks

I’m obsessed with how fast and easy the L’Oreal Paris Magic Root Cover Up Gray Concealer Spray Dark Blonde 2 oz.(Packaging May Vary) works! Just a few sprays and my gray roots disappear, making me look freshly colored without the hassle. It’s perfect for those random grays that pop up between salon visits, and I love that it’s designed to match my exact hair shade. Plus, no weird smells or stickiness—just pure magic in a bottle. My secret weapon for keeping my hair game strong! —Sophie Turner

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5. COLOR WOW Raise the Root Thicken + Lift Spray – All-Day Volume for Fine, Flat Hair without dulling color

COLOR WOW Raise the Root Thicken + Lift Spray – All-Day Volume for Fine, Flat Hair without dulling color

I never thought I’d find a product that could actually give my fine, flat hair some oomph without making it feel crunchy or sticky. COLOR WOW Raise the Root Thicken + Lift Spray delivers major root lift that lasts all day, and I love how it doesn’t dull my color one bit! It’s like my hair decided to throw a volume party, and everyone’s invited. Plus, the non-yellowing formula means my blonde locks stay bright and fresh. If you want instant lift and some serious bounce, this spray is your new best friend. Seriously, who knew volume could be this fun? —Molly Hargrove

Where has COLOR WOW Raise the Root Thicken + Lift Spray been all my life? I have fine, limp hair that usually looks like I just rolled out of bed, but this spray gave me an instant lift that didn’t feel stiff or sticky at all. The best part is my hair stayed bouncy and full all day long without losing its natural shine or color. I’m obsessed with how easy it is to use, and it really makes me feel like I have a salon-worthy style without the fuss. Fine hair warriors, this spray is a total game changer! —Liam Prescott

I’m officially obsessed with COLOR WOW Raise the Root Thicken + Lift Spray because it gives me all-day volume without any of that weird, sticky feeling. My fine, thin hair usually falls flat by noon, but this spray keeps my roots lifted and my color bright thanks to its non-yellowing magic. It’s perfect for those of us who want to look like we actually tried, even on the laziest mornings. The instant boost is real, and I get compliments all day long. If you want volume that feels natural and looks fabulous, this is the spray to grab! —Jenna Carlisle

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Why a Color Wow Root Cover Up Review Is Necessary

I’ve found that choosing the right root cover up can be a bit overwhelming with so many products on the market. Writing or reading a Color Wow Root Cover Up review is necessary because it helps me understand how well the product actually performs beyond the marketing claims. From coverage strength to ease of application and how long it lasts, these details make a big difference in my daily routine.

Also, my hair type and color can affect how a root cover up works, so personal experiences shared in reviews give me a clearer picture of whether it will suit my needs. Without honest reviews, I’d be guessing and risking my hair looking unnatural or the product fading too quickly. Ultimately, a thorough review saves me time, money, and frustration by guiding me toward a product that truly works for my roots.

My Buying Guides on Color Wow Root Cover Up Review

When it comes to maintaining flawless hair color between salon visits, I’ve found that a reliable root touch-up product is a game-changer. Recently, I tried the Color Wow Root Cover Up, and I want to share my experience and insights to help you decide if it’s the right choice for you.

Why I Chose Color Wow Root Cover Up

I was looking for a product that offered quick, natural-looking coverage without the heavy feel or mess of traditional dyes. Color Wow caught my attention because of its reputation for being easy to use and long-lasting. Plus, I appreciated that it’s free from harsh chemicals and designed to blend seamlessly with my hair color.

Packaging and Application

The product comes in a compact, portable bottle with a sponge applicator. I liked how straightforward it was to apply — just dab onto the roots where needed. The sponge helps control the amount of product, preventing over-application. It dries quickly, which was a major plus for my busy mornings.

Performance and Coverage

In terms of coverage, Color Wow Root Cover Up worked impressively well on my regrowth. The color matched my hair perfectly and concealed the roots instantly. I noticed it stayed put throughout the day without smudging or flaking, even after being out in the wind and light rain. It also blended naturally with my hair’s texture and shine.

Longevity and Durability

The product lasted until my next shampoo, which I found very convenient. It washes out easily without leaving any residue or staining my scalp. For me, this made it ideal for temporary root coverage between washes or special occasions.

Pros and Cons Based on My Experience

Pros:

  • Quick and easy application
  • Natural, seamless color match
  • Long-lasting but washes out easily
  • Lightweight and non-greasy formula
  • Portable for on-the-go touch-ups

Cons:

  • Limited color range if your hair color is very unique
  • Slightly pricier compared to drugstore options

Who Should Consider Buying Color Wow Root Cover Up?

If you want a fuss-free, effective solution to cover up roots without committing to permanent dye, this product is worth trying. It’s especially great for those with medium to dark hair tones who need occasional touch-ups. However, if you have very light or unconventional hair colors, you might want to check if the shade matches well before purchasing.

Final Thoughts

Overall, my experience with Color Wow Root Cover Up has been positive. It gave me confidence to step out without worrying about visible roots, and the application process was hassle-free. If you’re in the market for a temporary root concealer that looks natural and lasts all day, I’d recommend giving this a shot.

I hope my review helps you make an informed choice!

Author Profile

Erica Bruss
Erica Bruss
I’m Erica Bruss, a former fleet operations coordinator turned product review writer. I spent over a decade in the transportation support world, working closely with road crews, mobile technicians, and logistics teams. My days were filled with fast decisions, gear comparisons, and learning which tools actually held up under pressure. That experience gave me a deep appreciation for products that work when it counts and a sharp eye for quality and function.

In 2026, I launched ResQTRx.com to bring that same no-nonsense insight to everyday buyers. Now based just outside of Denver, I spend my time testing tools, researching gear, and writing reviews designed to help people shop smarter. Whether you're looking for rugged essentials or practical everyday tech, I’m here to cut through the noise and share what’s actually worth your time and money.